Logo design for annual rock festival

I was asked to create all the creative elements for Cariboo Rocks the North – which includes this logo design. The overall design has pretty much stayed the same for the past 2 years and for this years coming event, but we change up the colour scheme to give it a fresh look for each festival. I needed to incorporate an obvious ‘Rock’ theme, where the presenting sponsor, Cariboo (Pacific Western Brewing’s famous brand of beer) was prominently featured and Northern B.C. was well represented too.

Launch website